Barrier Analysis: A Tool for Improving Behavior Change Communication





1.	Behavior change theory
2.	Seeing the need
3.	Fisherman story
4.	Determinants
5.	Seven steps
6.	Examples
7.	The "Exercise" exercise

	Determinant Exercises

Match the following determinants with the phrase that best describes it. In each box, enter the number of the phrase that best describes the determinant.

Phrases:

The preventive action works.
It’s easy to do.
I can get the disease.
I can remember to do it.

Determinants:

For each of the following examples, give the nmber of the barrier to which it pertains

Perceived Susceptibility Perceived Severity Perceived Action Efficacy Perceived Social Acceptability Perceived Self-Efficacy Cues for Action Perception of Divine Will Negative and Positive Attributes of the Action

	Determinants
	Determinants Introduction
	Perceived Susceptibility
	Perceived Severity
	Perceived Action Efficacy
	Perceived Social Acceptability
	Perceived Self-Efficacy
	Cues for Action
	Perception of Divine Will
	Negative and Positive Attributes
	Determinant Exercises

Next (Seven steps)